A blog for social media communicators at MIT

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Interview with Zach Church

By Stephanie Hatch Leishman February 6, 2015

As associate director of news, Zach Church manages news and content for the MIT Sloan School of Management. He also oversees social media management and strategy, so I asked him about his experiences with social media, how he reports on analytics, and how he has changed the way he manages content. What is your...

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